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29/03/2021

Gastronomic Forum Barcelona will address the challenge of sustainability in its next edition

Sustainability as an unavoidable trend for the food, gastronomy and foodservice industry will be one of the main themes of the next edition of Gastronomic Forum Barcelona, which this autumn will bring together a wide range of companies from the sector at Fira de Barcelona’s Montjuïc venue and will offer activities and cooking demonstrations by top chefs. The exhibition will coincide with the celebration of Barcelona’s World Sustainable Food Capital 2021.

Gastronomic Forum Barcelona, which will take place from the 18th to the 20th of October 2021, is already working on a special edition that will structure its contents around sustainability and will expand its usual format by adding to its traditional offer the exhibitors and visitors of Alimentaria & Hostelco, (which will finally be held in April 2022), who are interested in participating this year in a benchmark event for the sector.

Thus, foodservice, equipment, service and distribution companies will participate in the trade show together with small and medium-sized producers from the primary sector and food artisans in an event that will be this year’s benchmark for the country’s food and gastronomy industry and which is presented with the aim of contributing to the revitalisation and reactivation of the sector.

Gastronomic Forum Barcelona will once again be the meeting point for companies in the sector to seek new opportunities and paths to recovery, especially for the hotel and catering and foodservice segment, which has been hard hit by the crisis resulting from the pandemic. The trade show is characterised by its ability to bring together professionals from the catering, hospitality, specialised trade and gastronomy sectors with decision-making and purchasing power in their respective businesses.

For Josep Alcaraz, director of Gastronomic Forum Barcelona, “the event will experience a very special edition that will place it among the major food and gastronomic events in the country, with a wider range of food and beverages and with a special focus on sustainability as the great challenge facing this sector in the immediate future”.

In this sense, Pep Palau, co-director of the event and responsible for its activities programme, states that sustainability is the great paradigm of the future and for this reason “we will bring together great chefs and prestigious experts who, through presentations, debates and culinary demonstrations, will contribute to think about and set out the path that the sector must follow to comply with the United Nations 2030 Agenda”.

Great chefs and experts
The most prestigious chefs, sommeliers and gastronomy professionals will once again shape an attractive programme of showcookings and master classes with live cooking sessions, tastings, awards and competitions. So far, among many others, the three Michelin stars Joan Roca (El Celler de Can Roca), Ángel León (A Poniente) and Norbert Niedekofler, founding chef of the Cook the Mountain network, which defends the natural cycle and flavour of wild foods, have already confirmed their participation.

Cocktails and spirits will also be present at Gastronomic Forum Barcelona through Barcelona Cocktail Art, a regular Alimentaria space which is making its debut at this trade show with a programme which will invite visitors to reflect on sustainability, the value of the territory and the main trends in the field of spirits.

Other classic areas of the trade show will be Sweet Forum with the collaboration of the Gremi de Pastisseria de Barcelona, Wine Forum, and ForumLab, a large innovation ecosystem that will provide companies and professionals with useful tools for the management of their businesses and which will revolve around the 2021 World Sustainable Food Capital status of Barcelona. With the collaboration of the City Council of Barcelona, the programme will address topics such as production, consumption and health, the sustainable restaurant, the new economy and the Food Charter of the Metropolitan Region of Barcelona, among others.

In addition, through various awards and competitions, Gastronomic Forum Barcelona will recognise the best chef of 2021 (Cuiner 2021 Award), the professional careers of chefs, oenologists, restaurant managers, producers and promoters of Catalan cuisine (Josep Mercader Awards), the best restaurant dessert chef (The Best Dessert), the best Artisan Panettone in Spain, the Plat Favorit dels Catalans, and the best innovation in gastronomy in various categories (InnoForum Awards).

Sustainable Food Week
In parallel to Gastronomic Forum Barcelona, a week of public activities related to art, culture, music and debate on sustainable food will take place in Barcelona.

One of them will be the Milan Urban Food Policy Pact Global Forum, from the 19th to the 21st of October, an international meeting supported by the FAO (Food and Agriculture Organization of the United Nations) in which 200 participating cities are committed to developing sustainable, fair and healthy agri-food models.

In this context, Gastronomic Forum Barcelona is mainly aimed at the economic and business fabric of the food chain, complementing the public part of the activities organised by the Barcelona City Council. But it will not be the only economic event focused on Sustainable Food that Fira de Barcelona is programming, as it will also organise the trade shows Alimentaria FoodTech and Hispack dedicated to equipment, food technology and packaging, respectively, which will be held at the Gran Via venue from the 19th to the 22nd of October 2021.

The last edition of Gastronomic Forum Barcelona, in November 2019, featured the participation of 331 exhibiting companies and the visit of more than 20,000 professionals from the catering and gastronomy sector.

Barcelona, March 2021

Susana Santamaria / Salvador Bilurbina
650933776 / 628162674
ssantamaria@alimentaria.com / sbilurbina@firabarcelona.com